December 2, 2021

Digital Marketing Education

Latest news and events

How to boost audio app engagement



Social audio app teams can spur engagement by using strategies from leading news organizations such as using text that’s readable by disabled individuals, writes Wingwomen’s Adonica Shaw. Other tips include extending host invitations to include journalists to boost credibility, copy media leaders such as Spotify, Netflix and ABC with programming produced by in-house talent and form a content council with a diverse array of experts.



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