January 23, 2022

Digital Marketing Education

Latest news and events

Pew Research: About 25% of US adults use Twitter

The final tally for political ad spending didn’t live up to the preelection hype, with traditional media accounting for about $2 billion and the online segment generating $17.9 million, Borrell Associates is estimating. “Overall, this was a disappointing election for TV,” said Kip Cassino, VP of research for Borrell. “It just wasn’t the cornucopia everyone thought it would be.”

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