January 22, 2022

Digital Marketing Education

Latest news and events

Snap enhances maps for users, brands

Snapchat added the first options to its Layers feature: Memories showcases users’ previous Snapchat posts from places they return to and an Explore option allows users to view public Snapchat posts. The platform also is working with partners to add more “layers” such as learning about nearby events and popular restaurants, and giving brands the opportunity to sponsor map listings.