January 16, 2022

Digital Marketing Education

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MullenLowe shows Patron Tequila is "Simple Yet Perfect"



MullenLowe L.A. created a “Simple Yet Perfect” campaign for Patron Tequila that features a black-and-white video starring musical artists Amber Mark, Foushee and Jessie Reyez, who perform a bilingual and a cappella version of the song “Gracias a la Vida.” The video is airing in 60-, 30- and 15-second versions across TV, digital and social, and closes with the copy, “When natural elements are masterfully combined.”



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