January 18, 2022

Digital Marketing Education

Latest news and events

Maximum Effort, Hims support an intimate Christmas


Ryan Reynolds’ Maximum Effort has taken the Satan character it created for a Match campaign and placed him in his “Dream Job” at “Big Wireless,” where “these guys torture people on a whole other level,” Satan says, before taking on the threat presented by Mint Mobile. “We unsurprisingly don’t mind that he’s no longer in the dating pool,” says Match’s Ayni Raimondi, while Reynolds adds that “having Satan find professional success at Big Wireless right after finding love on Match was so appealing.”

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