January 18, 2022

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Top 5 best commercials, brand ideas: December 20, 2021

2.  Publicis Groupe: 2021 Holiday Film
Agency: Le Truc

One of the funniest pieces of content we’ve seen all year is the 2021 edition of Publicis Groupe’s annual year-end film, which stars the ad world’s own Laurel and Hardy—the agency’s CEO and Chairman Arthur Sadoun and his predecessor Maurice Lévy. In this episode, the pair discuss the program the company recently announced allowing any staffer to work for six weeks out of any of its offices. The idea sparks a series of cinematic “fantasies” in which the two step into famous roles such as Julie Andrews in the “Sound of Music,” Leonardo DiCaprio and Kate Winslet in “Titanic,” the kid from “The Shining” and “E.T. ” The duo should have their own comedy series already.