January 14, 2022

Digital Marketing Education

Latest news and events

Pepsi taps into ’90s nostalgia with Crystal revival


Lexus released a “Hustle for What Matters” campaign to promote its 2022 NX crossover to young buyers that features spots created by Walton Isaacson and IW Group to target Hispanic, Black, LGBTQ, East Asian and Asian Indian audiences, and additional ads from Team One. The push, running across TV, social, radio, digital and out of home, includes collaborations with Twitch creators and an augmented reality experience on YouTube.

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