January 17, 2022

Digital Marketing Education

Latest news and events

Arts & Letters, ESPN add spice to the postseason

Arts & Letters Creative Co. created a custom “Postseasoning” spice blend for ESPN and 10,000 bottles will be given away to football fans during postseason games, including the College Football Playoff National Championship. A 45-second spot introduces the product, and the campaign includes online tips and recipes from pitmaster Rodney Scott and special “Postseasoning” boxes for football influencers.