January 14, 2022

Digital Marketing Education

Latest news and events

Gatorade, L.A. Rams tell Robert Woods’ family story

The LA Rams have revealed a brand refresh that includes a new typeface, color scheme and logo, which was created via a collaboration between the team’s in-house creatives, Anomaly and Nike. The thinking behind the new identity is explained in a video, which features Nike’s Steve McClard, who says, “The uniform design and the identity, never have we joined all of them together into one cohesive, comprehensive project like we have for the first time to the LA Rams.”

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