January 14, 2022

Digital Marketing Education

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Movement, sustainability among top 2022 creative trends



Adobe Stock, in working with forecasting company WGSN, says brands will shift from last year’s messaging rooted in caution and comfort to creative this year that focuses on optimism, playfulness and meaningful connections. Among the 12 creative trends from Adobe are “Get Moving,” which shows movement and rhythm to convey emotional connections, “Soft Pop” with pastel 3D cartooning and “Prioritize the Planet” that focuses on sustainability and greener living.



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