February 6, 2023

Digital Marketing Education

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Tesla fined $2.2 million by South Korea over alleged false advertising

The regulator will levy an additional penalty of 1 million won on Tesla for violations of the Electronic Commerce Act, saying the carmaker didn’t provide enough information to consumers on its cancellation policy.

Tesla Korea didn’t immediately respond to requests for comment. 

By the end of September, Tesla had sold 45,812 electric vehicles in South Korea since opening a local office in 2015, according to the transport ministry. That made it the third-biggest green car brand with a local market share of 13%, just behind Hyundai Motor Co. and its unit Kia Corp. 

—Bloomberg News


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