September 21, 2023

Digital Marketing Education

Latest news and events

Agency news to know: June 30, 2023

Just briefly

Doremus+Co has named Sarah Lent president. She takes over for Paul Hirsch, who has been elevated to CEO and retains the title of chief creative officer. Lent previously worked in leadership roles at EssenceMediacom and R/GA.

Ukrainian advertising agencies Who Are You and Rocketmen agency are coupling their creative resources to raise money and support Ukraine’s independent ad agencies. Rocketmen agency launched the “Creative Wave” project, which created a visual identity for Ukrainian businesses and assisted in crisis management. Who Are You launched “Stand With Ukraine,” which created 400 videos documenting Russia’s war crimes in the country. 

Barbarian appointed Henry Fernandez as executive director of business development and marketing. This newly created role will evolve how the agency partners with clients as it expands its executive team. He joins from VCCP, where he was director of business evolution.

New York agency network Meet The People added Saltwater Collective to its roster of agencies. With the addition of the Portsmouth, New Hampshire-based digital agency, Meet The People, grows to 550 employees across North America. 

Plus Company Canada has hired Karine Courtemanche as exec VP of the agency and president of the media group, including Cossette Media and Jungle Media, a new post. Courtemanche joins from Omnicom Media Group, where she led the Touché! and PHD media teams. 


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