Cheat Cookies
Client: Oreo
Agency: Saatchi & Saatchi Dusseldorf
Seven Lions including Golds in Direct, Media and Social & Influencer
One of two Oreo campaigns on this list, this one involved the launch of six different Oreo-cookie embossments, inspired by the Xbox controller buttons, which let consumers create cheat codes with the Oreo Xbox Special Edition and unlock in-game content in Forza Horizon 5, Halo Infinite and Sea of Thieves.
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