September 21, 2023

Digital Marketing Education

Latest news and events

Out-of-home trade group OAAA names Julie Thompson CMO

Michael Kassan, chairman and CEO of MediaLink, said he can “think of no better person than Julie to help champion the modern out-of-home industry. Julie’s ability to build bridges and connect leaders of all stripes has stood out, and I know she’ll bring fresh thinking and impactful new alliances to the OOH world.”

Jan, formerly head of industry initiatives, was promoted to executive VP, strategy & growth. A 23-year industry veteran, Jan held key positions at several agencies, including Billups, Venables Bell & Partners, Wieden + Kennedy, TBWA\Chiat\Day and Crispin Porter + Bogusky. In his new role, he will continue to manage all committees, working groups, councils and task forces and will drive key industry initiatives, including research, standards, and practices. 

Scanlan, the OAA’s content marketing and communications lead, was named senior director of marketing. She will take on new responsibilities, such as driving market engagement tactics, digital marketing operations, and thought leadership initiatives. Scanlan previously spent 15 years growing the editorial team at Captivate.


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